It may not be surprising to hear that color has a huge impact on how something is perceived – whether it’s a brochure, logo, product, or walls in a building. The role of color in design is to invoke feelings in customers, align brands to their values, and communicate positive or negative messaging (like red …

Awards season is here and we’re pleased to announce a few new accolades. We strive for excellence in all that we do, and recognition of our hard work is always appreciated. This year our efforts were recognized for both print and digital creations. “THE NATURE OF ADVENTURE” CAMPAIGN The brand campaign we created for Cruise …

This month, Phoenix will play host to the 24th Annual Greater Phoenix Jewish Film Festival (GPJFF). The exceptional film festival spans two weeks at three Harkins Theatres across the valley. Their aim is to present films of Jewish themes from around the world. Moved by their passion for presenting the richness of Jewish culture through …

Every interaction a customer experiences with your company is an opportunity to turn them into an advocate for your brand. Each touchpoint shapes how a customer views you, and no one knows this better than the hospitality industry. When the Sheraton began their hotel rebrand they needed a way to convey warmth, comfort and community …

In 2018, the groundbreaking event, America’s Run for the Fallen, hit the pavement in Fort Irwin, CA. It continued cross-country through 19 states over the course of four months. Names of fallen service members were read at every mile marker through the 6,000-mile journey. Gold star families and supporters gathered to hear their hero’s name …

The Arizona Coyotes, formerly the Winnipeg Jets, made the move from Canada in July of 1996, making the desert their home for the last 23 years and counting. Over the last two decades, they’ve moved arenas, had four Captains, were coached by Wayne Gretzky, and have been Pacific Division Champions. Their presence in Arizona both …

Constructing a community is equal parts demanding and ambitious. Meet Desert Rose, the talented visionaries building our neighborhoods. By hand. Brick by brick. They came to us looking for a way to gain recognition in a new market. The parent company, Rose Development Corporation, is a full service construction firm based in Chicago. Desert Rose …

It’s no secret brands delight in seeing their name on things, so when we found some wood-grain-inspired tumblers from one of our favorite brands we couldn’t resist. Projects like this keep our creative edges sharp. Working with new materials and different printing constraints adds to the bucket of knowledge that we share with our clients. …

A growing portfolio, committed investors, and enthusiastic tenants. These three components are the foundation of Healthcare Trust of America’s (HTA) advancement in their field, and the value in becoming partners with Splinter. As the largest public owner and operator of medical office buildings in the United States, they are continually improving their portfolio and assets. …

Connection, commitment and community are the values that drive the SouthEast Valley Regional Association of REALTORS® (SEVRAR). Their focus is to provide support to their members through education, advocacy programs and networking events. Our focus for this real estate website design project was to build an intuitive hub for members to access the many available …

For our promotional project this year we invited people into the process of visual problem-solving. Great design is purposeful, it solves a problem through a combination of logic, creativity and ingenuity. Another important aspect of the design process is playfulness. It is necessary to explore different concepts, adjust them, and push the limits to see …

Cruise America is the largest RV rental company in North America. Their marketing necessitates an approach that encourages families to get out and explore the continent and make their own adventure. After packing up the studio, we headed north to an undisclosed location for three days for a photo shoot. The autumn environment of aspen, …