A small, promising tequila label sought to share their craft with kindred spirits. By re-telling their story we gave new customers a chance to discover the Cruz Tequila experience.

Read more Photography, compelling writing and narrative-centric design create a genuine experience for connoisseurs. Our designs featured the history, passion and expert care taken at every step of the production process. A taste of Cruz Tequila is not only a sip of alcohol. It is a drink from bottles hand-blown by local artisans. A visit to a nostalgic plot of land, nestled in the highlands of Jalisco. Relaxing in a century old farmhouse turned tasting room. The spirit of Cruz lives beyond the confines of a bottle.